
In the Hub
Welcome! You’re listening to the 'In the Hub' Podcast. Every Wednesday we bring you some of the greatest minds and voices in the media, entertainment and broadcasting industries to discuss the world’s newest trends, technological advancements and powerful ideas.
In the Hub
Ep 11 - Marketing Communications in Broadcasting - w/ Roger Thornton
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PlayBox Technology UK Ltd
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Season 1
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Episode 11
We're back with episode 11 of the In the Hub podcast! In this episode, Neil speaks to Roger Thornton - Chairman on the Exhibition Committee @ IBC and long-time Marketing and PR professional in our industry. Roger recalls how he got started in broadcasting and media, gives his advice on communicating effectively as a company during COVID-19 and whether all publicity really is good publicity. Enjoy!